I want to start off by thanking you for the coverage you have provided for the 2016 Olympics. I am sure the immensity of such coverage is a difficult challenge to undertake. It takes careful planning, precision, and competency to have anchors ready and willing to catch all of the action. As an American, I have enjoyed keeping track of the medal counts, watching the neck and neck races, and seeing the smiling tears on the athletes faces’ when they do the unthinkable – win a gold medal and prove that they are the best in the world. It truly is a wondrous event to see the height of human ability, to see fellow man champion through the pain, set new records, and take their bodies past limits that they may not have dreamed possible. An endurance of the will as much as it is of the body. Thank you for sharing these moments, for bringing a piece of the exhilaration and splendor to us.
But now I must ask you to do better by the American people. Because while the coverage of the Olympics is admirable, the coverage of the flooding in Louisiana is deplorable. Had it not been for family who live there, I quite possibly would have gone on living without any knowledge of the struggle so many of our fellow Americans are enduring right now. I will be the first to admit that I am not an avid news watcher. And certainly if I were, I am sure I would have heard sooner about the conditions facing our people. As most Americans, I rely on social media and human connections to get my news. Rather than watching the news, I enjoy evening programming and since August, like many, have enjoyed that time by watching the Olympics.
And I cannot be the only one who has noticed the extreme time spent watching commercials during these games. A 4 hours programming could be watched in about half the time if the commercials were out. I do not despise nor demerit the necessity of such ads, however I am asking that you use some of this time to shed light and, if willing, to use a fraction of this time to reach out to those in need or direct those of us who would like to help to organizations who need it.
Louisiana is suffering. Tens of thousands have lost their homes, their businesses, and been separated from the lives they once knew. In our world today, people too often suffer in the face of tragedies through atrocious acts of evil, and everyone has something to say about it. We post countless words about these catastrophic events, all the while feeling helpless to stop it. We cry and we mourn from a distance; we pray and we offer words of kindness and encouragement; but when the hype has died down, we turn our attention elsewhere. Yet today, as thousands suffer, little coverage has been given to this tragedy. Perhaps because it doesn’t seem to have that same excitement or rage the other tragedies tend bring out. Yet, for once this is a chance for us all to actually make a difference, to show we care, to show the true hearts that lay behind the words on the screen.
So I am asking you to show you care. To organize behind the Red Cross and other organizations in the same rigor and attention you did to bring us the Olympic coverage. We rally behind our athletes as they do the unthinkable. But now it is our time, our chance to make a difference. To rally behind the American people, who have suffered the unthinkable. To cheer on those who have lost everything, those who are displaced, those who are weary, those who said goodbye to the only home they may have known. I am asking you as a fellow American, to show you care. To show that we are all capable of reaching new limits and that every person matters, that when thousands are crying into the night, we will not ignore them.
Because that would be a gold medal in my book.
If you wish to help please visit The Red Cross or the local news stations links below: